Ever wondered why the phrase a "single source of truth" gets so much airtime? From conference calls to meeting halls, it seems to be all executives and upper management can talk about. The fact is, creating a centralised hub can help you gain visibility into the inner...
Spice up your Meta Ads Campaign Facebook has become one of the key selling channels for small businesses. And even with the advent of Meta and shifts in consumer behaviour, advertisers on social networking can reach large audiences with relatively small...
NFTs (non-fungible tokens) are becoming an increasingly popular way for individuals and brands to profit from their digital creations. And it’s easy to see why. You create a unique digital asset, like a piece of art, and then you tokenize it to prove your ownership of...
Gen Z, the market that everybody's talking about. Why? Because their spending power is on the up - at a staggering $360 billion in disposable income according a Boomberg report. So the answer is simple right? Tap into their wants and needs and start funnelling them...
It's no secret to marketers that the TikTok app has exploded over the last few years. It's become to the go-to for Gen-Zs who love dancing, music, learning new skills and tapping into like-minded communities and global trends. Data shows that Millennials are not...
The Metaverse presents a unique opportunity to forward-thinking businesses that aren’t afraid to take risks. And, it’s wide open for brands to explore and experiment with. This new avenue for growth can help you level up your marketing to align with the next web and...
Why on earth would one agency approach another agency for help? “We love what we do,” says Robert Nyberg, Co-Funder of New Customers, “and our customers love the results we bring them. But demand for good SEO content creation and optimization is so vast, we just were...
That’s a pretty low number! This is where lead nurturing comes into play, and conversion rates can be expected to plummet if not done correctly. Don’t worry – we’ve got the answer to setting up the best digital marketing lead nurturing campaign to get you quality...
With approximately 2.70 billion monthly active users, this is a digital channel worth targeting. But how can you be sure you’re making the most of your precious budget if you’re new to Facebook advertising? Here are some Facebook ads tips to get you started and help...
